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Link & audience analytics

See clicks and scans over time, plus breakdowns by country, device, browser and referrer.

Link & audience analytics screenshot
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Every link, QR code and bio page is tracked in real time. See what’s working with a clean trend chart and audience breakdowns — no setup required.

Step by step

  1. Open Analytics in the sidebar for an account-wide overview, or open a single link for its detail page.
  2. Read the trend chart to see clicks/scans over your plan’s history window.
  3. Scroll to the breakdowns: top countries, devices, browsers, operating systems and referrers.
  4. Open the Recent activity table to browse every event, paginated.

Pro tips

  • Analytics history length depends on your plan (30 days, 4 months or a full year).
  • City & device insights and full audience breakdowns are included on every paid plan.
  • Location data appears once your live (deployed) links get real visits.

Related guides

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